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Reynaldo Rosales

CREATIVE PRODUCER • EDITOR • VISUAL STORYTELLER

Editor & Creative Producer crafting trailers, social-first spots, motion graphics, and campaign visuals for award-winning campaigns.

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The Real Cost Poster.png
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Descendant Poster.png
INvisible Demons.png
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A few campaign wins highlights.

  • Take9 — Reached over 50 million people across campaign platforms, driving nearly half a million visitors to the site to take action.

  • Contagion COVID-19 PSA Campaign — Achieved over 2 billion media impressions with $15.5 million in ad value; ranked #2 on Twitter’s “What’s Happening”; won Webby and Shorty Awards for Best Public Service Advertising.

  • Please Like Me — Produced digital content and a television campaign that boosted fan engagement and launched a mental health campaign delivering over 60K signatures to Congress supporting Mental Healthcare Reform.

  • Dark Waters / Fight Forever Chemicals — Earned Cannes Lions Bronze for a global campaign spotlighting PFAS contamination.

  • Launching a New TV Network — The campaign earned awards for excellence at the North American PromaxBDA.

  • Human Resources (Unscripted Series) — Showcased sustainability through behind-the-scenes storytelling, boosting demand for standardized recycling labels.

  • ROMA Impact Campaign — Created an advocacy reel and social media content supporting domestic workers’ rights, amplifying social justice awareness alongside a critically acclaimed film.

  • Descendant — Produced and directed social-first video reels for Netflix’s documentary, sparking national dialogue on slavery’s legacy; led to educational initiatives, museum exhibits, and earned a Shorty Impact Award.

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